I buy the books for our marketing department library (well, less of a library, more like a load of shelves). So I'm always on the look out for the good ones. Every now and again, you stumble across a book that really makes you think. Like this. Or this.
How Brands Grow is one of these. It is honestly a thing of beauty. If you already work in marketing and are involved in any decisions around brand management, acquisition or retention strategies, you'll find this thought provoking.
19 comments:
Pretty remarkable post. I simply came across your blog and desired to say that I have really enjoyed searching your blog posts.
If you are a marketer, this is one of the books that you should have. It's an absolute must-read and it has definitely defined what brand marketing really means.
Chris
Hi Paul, thanks for the suggestion! Actually, a friend of mine who has just started his online business has already recommended this book to me. So, I think this should be one of the books I have to read this year especially now that I am writing Internet Marketing Product Reviews.
Thanks,
Joseph
This is a fantastic blog, thanks for sharing it with us. I think that internet marketing is essential to every business. You must also think about onpage design. I use Perth Web Design.
This is a must-read for every marketer. This book has effectively explained the 7 scientifically derived rules for brand growth. If you haven't read this, buy one now or borrow from your friends. - Carmen, http://web-motion.co.uk/whiteboard-animation-videos
This book is like a Bible to all marketers. You should read it and understand every word, strategy, technique with all your heart.
While we can find marketing tips on the Web, it is still important to go back to the basics and reading a book is one of the effective ways to succeed in this industry. - Frank, https://sites.google.com/site/longislandinspection/
That was very unique content on marketing, really found very useful, do post more
Thanks for share
world class seo training, delivered from our domain experts digital marketing training in bangalore | seo training in bangalore check out and join today
The Making of a Marketable Book - A marketable book is a profitable book. The Write Author Coach provides recommendations for creating a books that sell. No matter what you're writing, you'll need to reach these markets. More Information
Beginning a Home Based Business using network marketing requires Network Marketing Books. You need good reading material in order to start your new business on the right foot. See more
"Great stuff , thanks for sharing such nice content, update more thanks again
linux training in chennai |red hat linux training in chennai
Very good informative article. Thanks for sharing such nice article, keep on up dating such good articles.
NO.1 API DEVELOPMENT SERVICES | MASSIL TECHNOLOGIES
wow...Excellent informative blog, keep sharing. Thank you.
best degree colleges in hyderabad for bcom | Avinash College of Commerce
Excellent informative blog, keep for sharing.
Best System Integration services | Massil Technologies
What a fantabulous post this has been. Never seen this kind of useful post. I am grateful to you and expect more number of posts like these. Thank you very much.
great post.
Antivirus Customer Service
It was really an interesting blog, Thank you for providing unknown facts.
aviation institute in Chennai
Air Hostess Training Institute in Chennai
Airline Courses in Chennai
ground staff training in Chennai
Aviation Academy in Chennai
air hostess training in Chennai
airport management courses in Chennai
ground staff training in Chennai
That appears to be excellent however i am still not too sure that I like it. At any rate will look far more into it and decide personally! utm tracking
Post a Comment